Connect
Connect your Shopify store or upload a CSV file. Your products are then in InPressd, from Shopify with images and variants included.
Digital showroom and press portal for fashion and lifestyle brands
The showroom
that editors actually use.
InPressd puts your collection where the press works. Editors find your products, collect them in sets and download the original images. Their requests come straight to you.
No payment details. The trial ends on its own.
01 / HOW IT WORKS
Three steps
to your showroom.
Review the draft
In the editor you build your showroom from sections that show your active products. You change copy, images, colours and fonts. It only goes public when you publish.
Publish
One click and your showroom is live. Editors then also find your products in the InPressd press portal.
02 / FOR EDITORS
Made for the way
editors work.
Journalists, stylists and editors get a free, reviewed login to the InPressd press portal. There they search across all brands and keep what they need.
01
Collect sets
Products from every brand go into named sets, up to 100 per set, and stay in order while a story changes.
02
Download originals
A set comes down as one ZIP with the images in full resolution, plus a CSV with the product data.
03
Requests go straight to the brand
Every brand in a set can be messaged directly. The request lands in your press inbox in InPressd, with the products attached.
03 / SHOWROOM
Everything the press
needs from you.
You build your showroom from sections you arrange yourself. You decide what is public and what stays private.
All features01
Selections
Share a set of products by link or email invitation, with a password and an expiry date when it matters.
02
Press kit
Logos, fonts, colours and boilerplate in a section of their own, ready to download.
03
Events
Press days, launches and previews with dates, a calendar view and a link to sign up.
04
Contacts
Every contact form message and every download given for an email address ends up in your contacts.
05
Shopify
Products, variants, prices and images come from Shopify. New images and texts go back to the shop whenever you choose.
06
Your look
15 section types, your colours and your fonts. You work on a draft and publish in one step.
04 / AI STUDIO, ADD-ON WITH CREDITS
AI fills
your showroom.
Missing images or copy? The studio creates them from your product data. You pay with credits: every plan includes credits each month, and a credit pack or the Studio add-on brings more.
- Shoots
- Product photos with AI models of every age and style. No day rates, no buy-outs, no studio booking.
- Texts
- Product descriptions, press releases and journal articles in your brand voice, in several languages.
- Videos
- One image becomes a short clip of 4 to 8 seconds, for social media and your showroom.
05 / PRICING
Two plans,
credits included.
Start with 14 days free. Then you choose a plan for each brand: Showroom, or Showroom Pro for a large catalogue, a bigger team and your own domain.
All prices and credit packsShowroom
For a brand that wants its own showroom with the press portal.
€49/month
- Monthly credits
- 150
- Products
- 40
- Brands
- 1 per subscription
- Team members
- 3
- Own domain
- No
- Shopify sync
- Yes
- Support
Showroom Pro
For brands with a large catalogue, a bigger team and their own domain.
€129/month
- Monthly credits
- 500
- Products
- Unlimited
- Brands
- 1 per subscription
- Team members
- 10
- Own domain
- Yes
- Shopify sync
- Yes
- Support
- Priority
Every price is per brand. Create as many brands as you like and choose a plan for each one.
All prices exclusive of VAT.
06 / FAQ
Questions,
answered.
What brands want to know before they start.
What is InPressd?
A digital showroom with a press portal for fashion and lifestyle brands. You show products, images, press releases and your press kit in one place. Editors find you in the press portal and send their requests straight to you.
What does InPressd cost editors?
Nothing. Journalists, stylists and editors register for free. We check every press account by hand and only then unlock it.
Do I need Shopify?
No. You can import products from a CSV file or add them by hand. With Shopify your catalogue stays current in both directions.
What are credits for?
Credits pay for the AI studio: shoots, videos and texts. Every plan includes credits each month. You get more with a credit pack or the Studio add-on. The showroom itself needs no credits.
Can I run several brands?
Yes. With one login you create as many brands as you like and switch between them. Each brand has its own showroom and its own plan, so you pay per brand.
Do I own the images and texts?
Yes. Everything you generate is yours: full commercial rights, no watermarks, no attribution required.
How does the trial work?
You test InPressd for 14 days, free and without payment details. Agencies test up to 3 brands together, each with up to 40 products. The 150 trial credits go to the first brand, and the AI features need a confirmed email address. Any further brand needs its own plan before its showroom goes online. We remind you by email 3 days before the trial ends and on its last day. When the trial ends, you choose a plan for each brand or simply stop. You cancel a paid plan in the customer portal, effective at the end of the period.
What happens if I don't choose a plan?
When the trial or your subscription ends and you choose no new plan, the brand's showroom goes offline and leaves the press portal. Your data stays: products, images, texts, contacts and everything you built in the showroom. Bonus credits you bought stay too, and you can still use them. Choose a plan later and the showroom is online again.
Free for 14 days, no payment details. Then from €49/mo per brand. All prices excl. VAT.